Why is the popularity of mobile casinos on a constant rise?

Online casinos have been around for more than 30 years now. The increasing popularity of these gambling outlets is mostly due to the practical aspect they offer. Unlike physical casinos that require effective pre-planning, travel coast, and time management, online casinos can be accessed instantly from anywhere and at any moment.

In recent years, with the technological advances brought by the digital age, the gaming habits of millions of players have once again been influenced by the advent of online casinos fine-tuned for the mobile experience.

Offering even more comfort and mobility, the adoption of mobile gaming applications and platforms was almost instantaneous. Even today, the number of players using their mobile phones to access online casinos and constantly increasing.

What are the factors that led to the move to a mobile casino environment?

The first important factor to consider and the normalization of smartphone usage for everyone. In our everyday lives, it's practically impossible to imagine living in today's world without a phone.

Increasingly diverse and powerful, smartphones on the market today have greater processing capabilities, capable of ensuring the proper functioning of online casino applications and the security of users.

Adding to the favorable ingredients responsible for the fast development of mobile casinos, are the technological advances in the field of connectivity and the latest infrastructures put in place to allow faster access to the internet on a global scale. With the advent of the 5G, many experts in the iGaming industry predict an increase in the number and volume of bets made on mobile phones.

Companies in the likes of Mastercard and Paysafe are purring a considerable amount of money into surveys and other data collection methods in the anticipation of the upcoming era of near-instant mobile internet connectivity announced by the 5G technology.

An opportunity for online casinos and game developers

More than 90% of online casinos are accessible on the desktops as well as on smartphones. Far from being an option, today's casinos must offer players the possibility of playing directly from their mobile devices at risk of losing a precious audience.

Therefore, most casinos have chosen to use these two different approaches to provide online casino games on mobile devices.

The simplest option is the optimization of the user interface (website), to meet the standard of use required for excellent user experience on modern mobile phone browsers. Easier to set up and less expensive, almost 77% of online casinos choose this approach. This option is particularly ideal for casino game developers who can provide and maintain a larger number of games on their platforms. All without the need to develop several versions of the same game, just to be compatible with each one of the mobile operating systems such as the iOS, Android, or Windows Phones.

The second option is to develop a mobile casino Application, which once downloaded by players will give them access to the casino products and services . Although available at many of the biggest names in online casinos (Leovegas, Mr. Green), casino Apps are not quite a unanimous success among players. Firstly because they take up a lot of space on the phone's memory, and the number of available games is often limited to a few popular titles like Mega Moolah, Starburst slot, or Book of Dead. This is mainly due to the fact that for each game, software providers have to develop a custom version for every operating system used on mobile devices.