GameCo’s most recent round of fundraising saw investments from two giants in gambling tech: Playtech and SpringOwl.
GameCo’s aim is for global expansion. With this newly successful round of funding, they are closer to meeting that goal. Currently, GameCo has a licensed in around 30 markets across the globe.
Robert Montgomery, GameCo chairman, states that with Playtech and SpringOwl on the investment board, they can capitalize on mobile online gaming geared towards Gen X and Millennials.
The deal grants GameCo access to Playtech’s standard online casinos and Pay n Play brands, furthering GameCo’s digital presence and access to industry-leading gaming tech.
They now have access to Playtech’s Gaming Platform as a Service (GPAS) to build online gaming products of their own. With this new access and leverage of Playtech’s distribution strategies, GameCo can more easily penetrate markets in North America, Europe, and Latin America.
SpringOwl is a leading name in the world of online iGaming technology. Their involvement shouldn’t fall under the radar for GameCo’s expansion efforts, as funding from SpringOwl is equally important even without a global distribution deal.
In a statement from SpringOwl’s chief executive, Ader mentions the exciting opportunity for GameCo to scale in an effort to become a household name in the next generation of online gambling.
Adam Rosenberg was announced as GameCo’s new chief executive just before this latest round of funding.
Rosenberg comes from Fortress Investment Group where he’s successfully performed as managing director of the company’s gaming and leisure sector as well as the sector’s global head.
His involvement in GameCo dates back to 2018 where he was a board observer at the time GameCo received investments from Fortress Investment Group.